Empowering Product Management with Data Analytics: A Case Study
In the digital era, data is ubiquitous, and as Product Managers, our role requires a solid grasp of data analytics. The project I undertook was not just about enhancing user engagement; it was about understanding it through the lens of data, every step of the journey providing valuable insights that could shape our product strategy. […]
Unveiling the Keyword Oracle
Imagine stepping into a world where every keystroke holds the potential to unlock a treasure trove of digital traffic. That’s the realm of online advertising, a realm I had never been in before, but one that I got the opportunity to join and learn from for a brief period as a Product Management consultant. The […]
Revolutionizing Data Integration: The ADP API Project
Recognizing the Challenge The Bottleneck: Our company’s service portfolio, specifically in payroll and employment verifications, faced a major bottleneck due to limited access to crucial data. This not only curtailed our service accuracy but also our competitive edge in the market. Ideation and Strategic Partnership The Exploration: We embarked on an exploratory mission to seek […]
